Many of our clients are service firms: Architects, Dentists, Doctors, Financial Advisors and those who serve a strictly business to business clientele think it is inappropriate to have much video on the site. We too have struggled with how much video we want to include on our site.

Afterall, a slower loading time for your page and you will lose your visitor . . .

As of this morning we wrapped up a killer test of one such service provider who has a practice that serves 20-30 clients annually. Even we couldn’t believe the outcome!

The full article and description of the test: Service Firm Marketing: Manageable Video Content.

What you should see quickly is that you don’t have to commit to making a video each week or even a video each month. Though if you do, even better. Go for quality instead of quanitity. Google rewards you; your clients reward you and potential clients reward you. It is brilliant!